✨ Unleash Your Brightest Self!
Ion Bright White Creme Lightener is a powerful hair lightening solution that can lighten hair up to 8 levels when mixed with developer. Its unique formula is enriched with hydrolyzed keratin, chamomile flower extract, and sunflower seed oil, ensuring that your hair not only lightens but also remains soft and strong. Suitable for all hair types, this product delivers salon-quality results right at home.
A**.
Simple, effective, unchanged
I have damaged hair because I've used so many products and dyes on it for a long time. Also, I used to bleach my hair twice in one day AND bleach box dye black hair back to blonde for a long time. Which are the biggest no-no's you can do to your head. Anyways, I've used this product for 8 years. It's the only bleach that does my hair right. No other bleach actually takes to my stubborn hair. It will take my natural roots from a dark brown to a platinum (w/purple cond.) in one go. However, if you're trying to use this bleach on pre-treated or box-dye dark hair, you'll have to make two to three goes with this product. But you run the risk of damaging your hair... ask me how I know. I've attached photos of my hair before a root touch-up, my hair directly after leaving the bleach on my head for too long, and about a month after repair care. Happy bleaching and don't fry your hair like I do. Use lower volume dev., pre-section long hair, strictly adhere to the suggested developing time on the bottle, don't bleach twice in one go, avoid using on pre-colored/treated dark hair, and you'll be golden. (literally)
K**T
Must use with developer!
I saw a few reviews saying people put this product in their hair and it did nothing. I guess they didn’t read the directions cuz you have to use this with developer. I use a 20v and mix at a ratio of 1:2 (1 part lightener: 2 parts developer). Takes about 40 mins and my roots are blonde and ready for my vibrant blue hair dye application.
G**A
Blicheo
Muy buen producto logre el objetivo por el cual lo obtuve
C**I
Awesome
Bleached my hair for the first time in almost a decade, and it didn’t seem to damage my hair at all, after bleaching and dying my hair all in the same night it’s still super soft. I would definitely recommend this stuff!
M**T
Way better than powder bleach
Amazing for hair bleaching
J**R
Ol' Reliable
I am not by any means a professional, but I've been doing my own hair for 10 years, and this is my go-to lightener. Like I LOVE this stuff. It's gentle on the scalp, lifts quickly, and has never damaged my hair or scalp, even when I've made mistakes and get bleach on my pre-lightened hair! (Which I don't recommend doing). I can't say if it lifts to level 10 by itself without toner, but it definitely lifts to level 8-9 and creates a perfect canvas for color.
J**N
Super creamy
Mixes well with the sensitive Scalp developer
P**A
Get it. Worth it. If..you do it correctly
Love it great results
Trustpilot
2 days ago
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